Just two days after Wednesday’s release of an updated software for the Apple TV set-top box that brought the new TV Shows menu option, we’re hearing Apple pulled that option from the device’s menu, reports iPhoneinCanada.ca. Originally, the firmware update (which was deployed silently) added the new TV Shows choice to the Apple TV main menu.

However, it doesn’t work as iTunes Canada users  report being unable to purchase television shows. For some, the TV Shows menu option disappeared on its own 24 hours following the firmware update. Others report that the option gets deleted from the main menu upon choosing it. It could also be a software glitch rather than a deliberate move on Apple’s part and there’s already a thread on Apple’s support discussions forum.

According to the publication:

In addition to Canada, the new Apple TV software has also enabled the ability to purchase television shows in Australia and the United Kingdom. If you live in the U.K., Australia and Canada and are experiencing similar glitches, we’d love to hear from you in the comments.

  • Get watching: Apple finally brings TV show downloads to Apple TVs in Canada (9to5mac.com)